Job: Sales Bus Dev Assoc Manager Job
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The Retail Execution Manager is accountable for executing national and regional initiatives across all formats for the Region. This includes educating customer account and field teams on Marketing big bets; developing communication processes and programs to ensure national and regional initiatives are wired with Zone and Key Account teams; and providing scorecards to track execution. This role will work to develop and commercialize regional/customer marketing initiatives, ensure strong linkage to the product supply organization, and ultimately enable excellence in execution through effective communication.
- Wire national marketing and sales must do's to each zone and the key account team to ensure successful field execution and integration with region plans
- Interface with key HQ functional contacts, including Division Director, Sales and Marketing and Customer Marketing teams
- Coordinate enrollment of key initiatives into information systems to support execution (TREX, etc.)
- Coordinate support of the regional customer strategy, including execution of growth summits and participation in customer calls to support the DOS and KAM team
- Develop and execute hyper local marketing programs that support region and customer strategy. Own Print on Demand and other POS tools for the Region.
- Scorecard execution of key intiatives in the region to include new product distribution, POS/equipment placement, promotion execution and other priorities
- Sales Analysis - analyze program effectiveness and sales potential with Region/HQ category management teams
- Commercial Leadership Team meeting preparation and follow up
- Leader of the Quarterly Planning Process as described/defined in the National Marketing Playbook
- Product Supply liaison for Region initiatives, business proposals, new item execution, LIO, KSS/CLO, etc
- Lead and optimize Regional Marketing initiatives
- Help Identify/Capitalize on share opportunities
- Provide Marketing Expertise on customer calls
Internal candidate has been identified
Equal Opportunity Employment M/F/D/V
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